Our Story and Mission

At Upwardia, we’re dedicated to closing the racial life-expectancy gap through accessible insurance and daily rewards that uplift Black communities.

A diverse group of smiling families gathered outdoors, symbolizing community strength and hope.
A diverse group of smiling families gathered outdoors, symbolizing community strength and hope.

150+

15

Trusted

Impact

Our Work

Building healthier futures through life insurance and rewards.

Photo of a diverse family smiling together outdoors, symbolizing hope and health.
Photo of a diverse family smiling together outdoors, symbolizing hope and health.
Healthy Habits

Daily incentives encourage exercise and nutritious choices.

Close-up of hands exchanging a life insurance card with a friendly agent.
Close-up of hands exchanging a life insurance card with a friendly agent.
Graphic showing data metrics on families protected and life-years added.
Graphic showing data metrics on families protected and life-years added.
Portrait of upwardia's founder sharing stories with community members.
Portrait of upwardia's founder sharing stories with community members.
Legacy Building

Financial wellness tools help secure long-term family futures.

FAQs

What is Upwardia?

Upwardia helps close the racial life-expectancy gap with life insurance and healthy rewards.

Who can join?
How do incentives work?
Is my data safe?
How to get started?

Families in Black or African-American communities seeking life insurance and wellness support.

Daily incentives reward healthy habits and financial wellness, encouraging long-term legacy building.

Yes, we prioritize your privacy and use data only to improve health outcomes and coverage.

Join through our website by choosing the path that fits your family or partnership.